Forward-deployed engineering · lead-to-care · CRM specialist

Your revenuerevenue, from lead to customer care.

We build and operate the system that runs your revenue across the whole lead-to-care cycle, on your own stack, CRM-first. Business thinking as much as technical: we reason about leads, margin and cash, not just fields and workflows. Attio specialist.

Free diagnostic Book 30 min Our offer

Leads, CRM, quoting, invoicing, dunning, customer service: every part runs, yet revenue leaks through the gaps between tools. Dirty data, manual work, cash that comes in late. We rewire it into one engine, built bespoke, in production. And we reason about revenue, not just tools.

Client cases

The best proof isn't a testimonial. It's a system still runningsystem still running, without us.

Read the case

Next up

Will the next case be yours?

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The project flow

We ship systems that runsystems that run, not slides. And you keep the keys.

Diagnostic

We map where your revenue chain hits a wall. Costed roadmap.

Costed roadmap
Map of caps and leaks
Prioritized workstreams
Funnel audit · illustrative preview

Mapping

We model your data, your flows, your sales cycle.

Target data model
Flow diagram
Migration plan
Data model · illustrative preview

Build

We build the bespoke system, in production, alongside you.

Systems in production
Documented workflows
AI agents configured
n8n workflow · illustrative preview

Deepline orchestration · illustrative preview

Attio CRM · illustrative preview

Handover

We document everything and hand you the keys. You're autonomous.

Complete documentation
Operations runbook
Handover training
Runbook · illustrative preview

Runoptional

Optional: we operate and evolve the engine over time.

Monitoring
Continuous improvements
Monthly reports
Reporting dashboard · illustrative preview

We show how we work while protecting our clients' privacy: data, names and identifiers have been changed. These are illustrative previews, not real exports.

Our scope

We own the whole cycle, from lead to customer care.

4 years building revenue engines in real conditions. Not just top of funnel, not just the CRM: the whole chain, rewired and operated. At every step, we plug in the best-in-class tool and tailor the rest.

Acquisition & signals

Capture demand

Marketing & nurture

Nurture demand

Quote & CPQ

Quote without friction

Invoicing

Invoice right, on time

Collections & dunning

Bring the cash in

Customer service

Serve and retain

CRM + reportingthe source of truth, at every step

Automation

One through-line, present at every step: CRM and reporting, together. The source of truth that holds the whole chain, with data flowing up continuously through bespoke automations, so you can see, decide and adjust at every step, not just at the end.

How we work together

From diagnostic to autonomy.

Five interventions, read line by line: what we do, and how long it takes. No pricing plans here: each scope is quoted on your actual situation, after the diagnostic.

Ceiling Scan

DiagnosticFree

We map where your revenue chain hits a wall: leads left unattended, API caps, workflows that break at volume, syncs that corrupt data, manual quoting and dunning. With a costed roadmap.

Freecosted roadmap, no commitment

Signal Sprint

Targeted unblock

We take one identified blocker and clear it, shipped to production, within a week: a tool connection, an n8n setup, an automation. Proof by execution.

1 weekshipped to production

CRM Core Build

Build & handoverMost requested

Your CRM becomes the nervous system of your revenue: data model, workflows, automations, AI scoring agent. Documented, you keep the keys.

3 to 5 weeksbuild-and-handover

Revenue Engine Build

Full cycle

The full cycle end to end: acquisition and marketing, CRM, quoting/CPQ, invoicing and collections (Stripe), customer service, tool setup, AI agents, reporting.

6 to 10 weeksend to end

Keep It Running

Continuous operation · optional

We operate, harden and evolve the engine continuously. 3-month commitment, then no lock-in.

Ongoing3-month commitment, then no lock-in

We also connect and configure your tools: HubSpot, n8n, custom n8n automations, webhooks and bespoke APIs.

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What we build, concretely

Where the tool stops, bespoke begins.

We push your tool to its limit, then build bespoke what it cannot do. Here are four systems we build, spread across the cycle, from lead to customer care.

A single enrichment tool leaves gaps: missing email, stale record, wrong namesake. We orchestrate a bespoke provider waterfall, queried in order of reliability, that stops the moment a value is validated and cross-checked.

Inbound signal
form, list, import

Provider waterfall
in order of reliability

Cross-validation
duplicate discarded, email verified

Contact ready
enriched, dated, in the CRM

Every contact lands in the CRM complete, dated and outbound-ready, without paying twice for the same data.

Email-based dedup misses the twins: a Calendly booking, a LinkedIn record and a cold import describe one person under three emails. We resolve by identity, normalized name, LinkedIn URL and enrichment signals, with an AI agent that adversarially challenges every match before any merge.

Multiple sources
calendar, LinkedIn, import

Identity match
name + LinkedIn + signals

Adversarial AI check
blocks false positives

Union merge
nothing overwritten, doubt to review

Records fuse as a union, nothing overwritten, and anything still uncertain goes to review instead of going silent.

After each call, an AI agent runs around the clock: it extracts attendees, topics, amounts and next step as structured data, a second pass challenges every field to discard what was never said. The deal is updated in Attio, scored against qualification criteria you define, and follow-up tasks are assigned to the right owner.

Call transcript
24/7, no manual entry

AI extraction
structured data

Check + scoring
discards the unsaid, qualifies

Attio write
deal updated + tasks assigned

The pipeline mirrors reality with zero manual entry.

Invoice sent, due date passed: an agent matches each Stripe payment to the right invoice and deal, fires cadenced multi-channel dunning while the balance stays open, then updates CRM and cash position the moment money lands. Partial payments and amount mismatches are flagged for review rather than buried.

Invoice issued
due date tracked

Stripe reconciliation
payment, invoice, deal

Cadenced dunning
multi-channel, while it stays open

CRM + cash up to date
mismatches flagged for review

You stop chasing cash, the system does it.

The story

Why this house exists

Buildrhaus was born inside an investment fund. Every day, Alexy Bouvet faced a problem as ordinary as it is costly: a CRM nobody trusted anymore, meetings never logged, follow-ups sent by hand. His answer was not another audit: the systems are built, tested, then shipped to production. Identity-based contact deduplication, 24/7 meeting extraction, a check on every write before it enters the database. Today, the system runs without him.

It became this house's craft: step into your tools, build what's missing, hand you back the keys. Build, because everything here runs through construction. Haus, because a workshop brings different trades together around one piece of work: a founder who steers, senior practitioners gathered per project.

From the Bauhaus, we keep one rule: nothing wasteful. Form serves function, and the system serves revenue.

Alexy Bouvet Founder, Buildrhaus